Brand Consultant & Illustrator


Branding, Identity, Graphic Design and Illustration stories and information by Joe Barsin, Brand Consultant, JEB Design, Inc.

Bike Jersey Apparel Design - inspired by the Ugly Xmas Sweater!

It is not every day you work on a project like this. Ross Larson of Colorado was fed up with bike jerseys with corporate sponsors. Why do we pay big bucks for cycling jerseys that advertise someone else's product for free?

Ross asked us to develop an original jersey design. Why not a jersey that channels our inner love of ugly Xmas sweaters! Ross agreed and ...  voila! We'll keep you posted when these will be ready for sale. In the mean time, read what Ross Larson said about working with JEB Design.

"Joe recently designed a bicycle jersey as an apparel project for my company. His work was quality, timely and professional. Communication was direct and consistent throughout the process including phone calls and emails, before, during, and after the design process. 

I would highly recommend Joe for his design work. Compared to other artists contracted for similar designs, Joe developed the final product much quicker and with no issues."

See more of Joe's work at